Tablets They Are The new Everything Machine
Tablets are destined to become consumers’ preferred vehicle of choice for accessing the Internet. Although industry numbers differ, tablet sales have shown strong growth from 2010 through 2011 and are expected to have phenomenal growth 2012 through 2015.
Morgan Stanley saw 16 million units shipped globally in 2010 and projected 55 million through 2011 and 85 million in 2012. Transparency Market Research counted 67 million units in global sales for 2011 – an increase of 276 percent over 18 million units counted in 2010 – and expect a total of 248 million units delivered by 2015.
The tablet was a result of the vision of Steve Jobs, whose Apple iPad 2 immediately took over the market when it came out in April 2010. Jobs identified the tablet as the “car” upon the technology landscape as compared to the desktop computer’s “truck.” His vision appears correct as international demand, primarily in the Asian countries, continues to grow at a rate twice that of the United States.
Consumers are finding tablets more compact and portable than netbooks and laptops, and easier to use to surf the web, check email, do social networking and watch videos. Business productivity has been greatly improved with the advent of Microsoft Office packages for both Apple’s iOS and Google’s Android platforms on tablets. Business enterprise use is predicted to increase from 21 percent to 51 percent by 2012.
With its Office Suite apps, Microsoft has practically defined and reoriented business productivity across various platforms. The company’s recent introduction of the Windows 8 platform promises to enable seamless transfer of Microsoft Office documents across smartphones, tablets, laptops and computers. The full release of Windows 8 by the end of the year has powerful potential for enhancing the tablet market.
Tablets have already demonstrated phenomenal uses in health management. Doctors and nurses not only have access to patient records, but they can also control medication over wireless connections while measuring physical reaction using tablets.
The ability to access texts, video and documents through Online Storage is changing the way education is delivered. Certainly the printing industry is affected while, of course, more trees remain to refresh the environment.
Realtors can show properties in videos on tablets, and the TV, movie and broadcast industries and their advertising partners now have a more flexible media to engage. Certainly the future speaks well of tablets, and tablets project well into the future.
- 3-20-2012: This is a guest post.